WHERE
YOU ARE: HOME > PRESS (AND SPEAKING
ENGAMENTS) 2009
Janary7-11, 2009-CES 2009
March 18-19 2009 - BusinessWeek Media Summit 2009
April 19-21 2009- Festival of Media 2009
2008
March 5-7th, 2008-AAAAs Digital Changes Everything
April13-16th 2008 - Venice Festival of Media
April 30- May 2, 2008 - Interactive Promotions Summit
May 5-8, 2008-Digital Hollywood 2008
June 3-5, 2008-Advertising 2.0 Conference 2008
2007
January 7th, 2007-CES 2007
January 8th, 2007-National Academy of Television Arts and Sciences-Emmy Awards
February 7-8th, 2007-Digital Hollywood Media Summit 2007
June 11-14, 2007-Digital Hollywood Spring 2007
June 26-27, 2007-Off Deck Mobile Content and Search 2007
September 25th 2007-Master Class 2007
October 29-November 1st 2007-Digital Hollywood 2007
November 8 , 2007-Adtech New York
2006
January 4th, 2006-CES 2006
February 16th, 2006-TWST-Profiting
in the Video Game Economy Conference
February 23-24, 2006-Video Game Financing Conference
March 8-9, 2006-Game Marketing Conference
March 20, 2006 - Game Developer Conference
April 12, 2006 - Advertising
In-Game Conference
May 9-12, 2006 - Electronic Entertainment
Expo (E3)
June 9, 2006 - Adweek Conference
June 26-29, 2006 - Casualty Conference
July 12-13, 2006 - Off Deck Conference
September 25-26, 2006- MIXX
Conference and Awards
November 6-8, 2006 - Ad:tech
2005
Feb
24, 2005 - TWST Video Game Economy Conference
April 14, 2005 - Advertising In Games Forum
May
17-20, 2005 - E3 Expo - Los Angeles
November
20,2005-Advertising In Game London
Press:
Its a work in progress,I am posting articles as I find them
2008
AdWeek
May 7 , 2008 - Leading with Digital
Adweek
October 20, 2008 - New Service Aims to Unify Branded Entertainment
Media Post
October 16, 2008 -Obama Changes The Political Game For Ads
Reuters
August 27, 2008 - MDC Partners Forms Cross Ad Exchange Media Management Company
CNET
August 08, 2008 - Between a rock and YouTube, video execs see promise
Silicon Alley 100
Top 100 People in Silicon Alley People's Choice Awards
2007
Radio Interviews
The Hook
Brandon Berger Joins Katie Kempner on The Hook
Today Katie talks to Brandon Berger, Director of Digital Innovation for MDC Partners
Listen Now
RSS Feed
Advertisers wired on millennial generation Medill Reports, IL - "From a marketing perspective it's leveraging a channel like a video game where a brand can deliver a brand message," said Brandon Berger, director of ... |
| OgilvyInteractive's Dan Goodman Departs ClickZ News, NY - Senior Strategist for Digital Innovation Brandon Berger flew the coop in April to join MDC Partners as director of digital innovation. |
| MDC Partners Inc. announces that Crispin Porter + Bogusky has been ... Earthtimes.org - ... doing great digital work to gain greater recognition amongst their clients and peers," said Brandon Berger, MDC's Director of Digital Innovation. ... |
 AdAge.com (subscription) | Beyond in-Game Ads: Nissan Takes Growing Market to Different Level AdAge.com (subscription) - ... skateboards and cars or additional playing levels in the game," said Brandon Berger, director of digital innovation at consulting firm MDC Partners. ... |
Firm Links
Media Week
December 3, 2007 - Avatar Nation: New Virtual Worlds Attracting Young Demos
AdWeek
August 20 , 2007 - Less than Dynamic
Adage
June 18 , 2007 - Beyond In-game Ads: Nissan Takes Growing Market to Different Level
New York TImes
April 14 , 2007 - Brandon Berger joined the New York office of MDC Partners
Marketing Vox
April 11 , 2007 - MDC Taps Berger as Director of Digital Innovation
Aweek
April 10 , 2007 - MDC Engages Digital Strategist
Aweek
April 09 , 2007 - Changing Media Gives Rise to the Digital Czar
Adage
Feb 04 , 2007 - Why Google and Gaming isn't a Killer Combination
Fortune
January
22, 2007 - Outlook 2007
2006
Click
Z
November
17, 2006 - Sponsors Glom Onto Video Game Tournament
Adotas
November
6, 2006 - In-Game Makes a Play at ad:tech
Click Z
October
19, 2006 - Nielsen Tackles Video Game Ratings
Click Z
July
25 , 2006 - Massive Adds Clicks to In-Game
The Montreal Gazette
June
02 , 2006 - Product placement enters virtual world
ClickZ
May
10, 2006 - Does E3 Amount to a Video Game Upfront?
Adweek
April
24, 2006 - Interactive Shops Build Gaming Muscle
Business Week
March
24, 2006 - Brand Theft Auto - In Game Ads
Hollywood Reporter
February
24, 2006 -Technology seeks to measure game ad ROI
Amped News
February 19, 2006 -
Profiting in the Industry
MediaPost
January
05, 2006 - CES Notebook: Execs Bullish On Games
2005
BtoBOnline
Nov 11,2005
- Podcasting call lures advertisers
Wired
May 21, 2005
Want a Coke with That Railgun?
Adweek
May
16, 2005 Online Gaming Reportr
GameSpot
May
23, 2005 Experts speak on in-game advertising
ClickZ
April 15, 2005-
In-Game Ads Face Debate Over Standards
San Jose Mercury News
April 11, 2005-
Video games to get ads; makers to get richer
Wired
Feb
22,2005- Looks Count For Cell Phones
Adweek:
Feb 3, 2005 - OgilvyInteractive Starts Digital Innovations Group
Adage:
Feb 3, 2005 - OgilvyInteractive
Starts Digital Innovation Group
ClickZ
Feb 3, 2005-Ogilvy
Group to Focus on Digital
Hollywood Reporter
Jan
08, 2005 - Ad metrics seen as boost to 'advergaming'
2004
MediaPost:
Dec
16, 2004 - Nielsen To Measure Game Ads
Yahoo!
Dec 15, 2004
- Massive Incorporated and Nielsen Entertainment Team to Deliver Household
Measurement Reports for Video Game Advertising
MediaPost
Nov
17, 2004 - Madison Avenue: Video Games Not Yet Advertiser-Friendly
New York American Marketing Association
Nov 12,
2004 - New York American Marketing Association to Hold Panel Discussion
on Advergaming and In-Game Advertising
Agenda, INC
Agenda
Inc. Live Feed Gaming
2003
A low profile
2002
Chicago Tribune
March
25, 2002 - Advertising dips into the frontier of the outernet
2001
Adweek Technology Marketing
October
11, 2001 - WideRay Beams Marketing Messages
Chicago Tribune
Oct 9, 2001 - WideRay Launches Advertising Agency
Partnership Program
Wireless Developer Network
Oct 9,
2001 - WideRay Launches Advertising Agency Partnership Program
Wireless Review
Nov 1, 2001-Living
With Boxes
More Press to be Posted
